PUBLISHER: Grand View Research | PRODUCT CODE: 1814157
PUBLISHER: Grand View Research | PRODUCT CODE: 1814157
U.S. Draught Beer Market Size, Share & Trend Analysis Report By Type (Keg Beer, Cask Beer), By Category (Super Premium, Premium, Regular), By End-use (Commercial Use, Home Use), By Production Type, And Segment Forecasts, 2025 - 2033
U.S. Draught Beer Market Summary
The U.S. draught beer market size was estimated at USD 10.47 billion in 2024 and is projected to reach USD 16.08 billion by 2033, growing at a CAGR of 5.0% from 2025 to 2033. The growing movement of craft beer in the U.S., as many enthusiasts appreciate diverse styles of beer, is a factor that is aiding the market growth.
Home brewing is witnessing an exponential growth as many teenagers are increasingly becoming inclined to drink different flavored draught beer. According to the published information by the American Homebrewers Association, there are approximately 1.1 million dedicated homebrewers in the U.S. This number reflects the substantial size of the homebrewing community and its impact on the draught beer culture.
Additionally, organizations such as the American Homebrewers Association (AHA) promote and advance the hobby of home brewing in the U.S. The AHA plays a significant role in supporting home brewers, advocating for their interests, and providing educational resources for both beginners and experienced enthusiasts. The AHA organizes events such as the National Homebrew Competition, one of the largest homebrew competitions in the world. This competition allows home brewers to showcase their skills and receive feedback from experienced judges.
The keg type of beer is often consumed in beer-serving places such as beer bars, beer cafes, pubs, clubs, and restaurants as well. The U.S has a well-developed brewery industry, which is a major factor aiding the growth of the market. Moreover, the presence of global brands, established breweries, and an increasing number of multinational companies in the regional space is also driving the growth of the market. The presence of popular clubs, international brands, and other local breweries is increasing demand for different types of draught beer.
Draught beer is often perceived as fresher and of higher quality compared to packaged alternatives. Consumers in the U.S. increasingly appreciate the sensory experience of freshly poured draught beer, contributing to its acceptance rate. Brewpubs, taprooms, and bars often prioritize offering a rotating selection of draught beers to cater to this demand. In January 2023, Stable Craft Brewing, a Virginia-based farm brewery, announced its latest flagship beer: Stable Craft Amber Lager. Stable Craft Amber Lager has a distinct flavor profile, featuring notes of honey intertwined with subtle caramel undertones, complemented by hints of biscuits and a mild bready character.
U.S. Draught Beer Market Report Segmentation
This report forecasts revenue growth at the country level and provides an analysis of the latest trends and opportunities in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the U.S. draught beer market report based on type, category, end-use, and production type:
- Type Market Outlook (Revenue, USD Million, 2021 - 2033)
- Keg Beer
- Cask Beer
- Category Market Outlook (Revenue, USD Million, 2021 - 2033)
- Super Premium
- Premium
- Regular
- End-use Market Outlook (Revenue, USD Million, 2021 - 2033)
- Commercial Use
- Home Use
- Production Type Market Outlook (Revenue, USD Million, 2021 - 2033)
- MacrBreweries
- Microbreweries
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3.Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Type Outlook
- 2.3. Category Outlook
- 2.4. End Use Outlook
- 2.5. Production Type Outlook
Chapter 3. U.S. Draught Beer Market Variables, Trends & Scope
- 3.1. Market Lineage Outlook
- 3.2. Penetration and Growth Prospect Mapping
- 3.3. Industry Value Chain Analysis
- 3.3.1. Manufacturing & Technology Trends
- 3.3.2. Sales Channel Analysis
- 3.3.3. Profit Margin Analysis
- 3.4. Market Dynamics
- 3.4.1. Market Driver Analysis
- 3.4.2. Market Restraint Analysis
- 3.4.3. Industry Challenges
- 3.4.4. Industry Opportunities
- 3.5. Business Environment Analysis
- 3.5.1. Industry Analysis - Porter's
- 3.6. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
- 4.1. Demographic Analysis
- 4.2. Consumer Trends and Preferences
- 4.3. Factors Affecting Buying Decision
- 4.4. Consumer Product Adoption
- 4.5. Observations & Recommendations
Chapter 5. U.S. Draught Beer Market: Type Estimates & Trend Analysis
- 5.1. U.S. Draught Beer Market, by Type: Key Takeaways
- 5.2.Type Movement Analysis & Market Share, 2024 & 2033
- 5.3. Keg Beer
- 5.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 5.4. Cask Beer
- 5.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
Chapter 6. U.S. Draught Beer Market: Category Estimates & Trend Analysis
- 6.1. U.S. Draught Beer Market, by Category: Key Takeaways
- 6.2. Category Movement Analysis & Market Share, 2024 & 2033
- 6.3. Super Premium
- 6.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 6.4. Premium
- 6.4.1.Market estimates and forecast, 2021 - 2033 (USD Million)
- 6.5. Regular
- 6.5.1.Market estimates and forecast, 2021 - 2033 (USD Million)
Chapter 7. U.S. Draught Beer Market: Production Type Estimates & Trend Analysis
- 7.1. U.S. Draught Beer Market, by Production Type: Key Takeaways
- 7.2. Production Type Movement Analysis & Market Share, 2024 & 2033
- 7.3. Macro Breweries
- 7.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 7.4. Microbreweries
- 7.4.1. Market estimates and forecast, 2021 - 2033 (USD Million)
Chapter 8. U.S. Draught Beer Market: End Use Estimates & Trend Analysis
- 8.1. U.S. Draught Beer Market, by End Use: Key Takeaways
- 8.2. End Use Movement Analysis & Market Share, 2024 & 2033
- 8.3. Commercial Use
- 8.3.1. Market estimates and forecast, 2021 - 2033 (USD Million)
- 8.4. Home Use
- 8.4.1.Market estimates and forecast, 2021 - 2033 (USD Million)
Chapter 9. Competitive Analysis
- 9.1. Recent developments & impact analysis by key market participants
- 9.2. Company Categorization
- 9.3. Participant's Overview
- 9.4. Financial Performance
- 9.5. Product Portfolios
- 9.6. Company Market Share Analysis, 2024 (%)
- 9.7. Company Heat Map Analysis
- 9.8. Strategy Mapping
- 9.9. Company Profiles
- 9.9.1. Anheuser-Busch InBev SA/NV
- 9.9.1.1. Company Overview
- 9.9.1.2. Financial Performance
- 9.9.1.3. Product Portfolios
- 9.9.1.4. Strategic Initiatives
- 9.9.2. Heineken International B.V.
- 9.9.2.1. Company Overview
- 9.9.2.2. Financial Performance
- 9.9.2.3. Product Portfolios
- 9.9.2.4. Strategic Initiatives
- 9.9.3. Sierra Nevada Brewing Company
- 9.9.3.1. Company Overview
- 9.9.3.2. Financial Performance
- 9.9.3.3. Product Portfolios
- 9.9.3.4. Strategic Initiatives
- 9.9.4. Constellation Brands, Inc
- 9.9.4.1. Company Overview
- 9.9.4.2. Financial Performance
- 9.9.4.3. Product Portfolios
- 9.9.4.4. Strategic Initiatives
- 9.9.5. Diageo
- 9.9.5.1. Company Overview
- 9.9.5.2. Financial Performance
- 9.9.5.3. Product Portfolios
- 9.9.5.4. Strategic Initiatives
- 9.9.6. Duvel Moortgat
- 9.9.6.1. Company Overview
- 9.9.6.2. Financial Performance
- 9.9.6.3. Product Portfolios
- 9.9.6.4. Strategic Initiatives
- 9.9.7. Molson Coors Beverage Company
- 9.9.7.1. Company Overview
- 9.9.7.2. Financial Performance
- 9.9.7.3. Product Portfolios
- 9.9.7.4. Strategic Initiatives
- 9.9.8. Carlsberg Breweries A/S
- 9.9.8.1. Company Overview
- 9.9.8.2. Financial Performance
- 9.9.8.3. Product Portfolios
- 9.9.8.4. Strategic Initiatives
- 9.9.9. Boston Beer Corporation
- 9.9.9.1. Company Overview
- 9.9.9.2. Financial Performance
- 9.9.9.3. Product Portfolios
- 9.9.9.4. Strategic Initiatives
- 9.9.10. Kirin Holdings Company, Limited
- 9.9.10.1. Company Overview
- 9.9.10.2. Financial Performance
- 9.9.10.3. Product Portfolios
- 9.9.10.4. Strategic Initiatives
- 9.9.1. Anheuser-Busch InBev SA/NV
List of Tables
- Table 1 U.S. Draught Beer Market - Key market driver analysis
- Table 2 U.S. Draught Beer Market - Key market restraint analysis
- Table 3 U.S. Draught Beer Market estimates and forecast by type 2021 - 2033 (USD Million)
- Table 4 U.S. Draught Beer Market estimates and forecast by category 2021 - 2033 (USD Million)
- Table 5 U.S. Draught Beer Market estimates and forecast by production type 2021 - 2033 (USD Million)
- Table 6 U.S. Draught Beer Market estimates and forecast by end use 2021 - 2033 (USD Million)
List of Figures
- Fig. 1 U.S. Draught Beer Market snapshot
- Fig. 2 U.S. Draught Beer Market segmentation & scope
- Fig. 3 U.S. Draught Beer Market penetration & growth prospect mapping
- Fig. 4 U.S. Draught Beer Market value chain analysis
- Fig. 5 U.S. Draught Beer Market dynamics
- Fig. 6 U.S. Draught Beer Market Porter's Five Forces analysis
- Fig. 7 U.S. Draught Beer Market: Type movement analysis, 2024 & 2033 (%)
- Fig. 8 U.S. draught beer kegs market estimates and forecast, 2021 - 2033 (USD Million)
- Fig. 9 U.S. draught beer casks market estimates and forecast, 2021 - 2033 (USD Million)
- Fig. 10 U.S. draught beer market: Category movement analysis, 2024 & 2033 (%)
- Fig. 11 U.S. super premium draught beer market estimates and forecast, 2021 - 2033 (USD Million)
- Fig. 12 U.S. premium draught beer market estimates and forecast, 2021 - 2033 (USD Million)
- Fig. 13 U.S. regular draught beer market estimates and forecast, 2021 - 2033 (USD Million)
- Fig. 14 U.S. draught beer market: Production Type movement analysis, 2024 & 2033 (%)
- Fig. 15 U.S. draught beer market estimates and forecast, from macro breweries, 2021 - 2033 (USD Million)
- Fig. 16 U.S. draught beer market estimates and forecast, from microbreweries, 2021 - 2033 (USD Million)
- Fig. 17 U.S. draught beer market: End Use movement analysis, 2024 & 2033 (%)
- Fig. 18 U.S. draught beer market estimates and forecast from commercial end use, 2021 - 2033 (USD Million)
- Fig. 19 U.S. draught beer market estimates and forecast from home end use, 2021 - 2033 (USD Million)
