PUBLISHER: IDC | PRODUCT CODE: 1249489
PUBLISHER: IDC | PRODUCT CODE: 1249489
This IDC study presents a 2022-2026 forecast for the Asia/Pacific digital-native businesses (DNBs) market. It is the first forecast to be done by IDC for this market. It details the forecast for Asia/Pacific IT spending for the DNB market segment, by country, and by cloud/noncloud. "DNBs are born digital with technology as part of their DNA. In good times, DNBs scale rapidly, and in market downturns, they quickly pivot and refocus. With macroeconomic headwinds looming, Asia/Pacific DNBs have doubled down on the efficient use of technology, leveraging these solutions to help them in their path to profitability and resiliency," says Seng Keong Low, research director, Asia/Pacific Digital-Native Business, Start-Ups and Scale-Ups at IDC.