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PUBLISHER: Euromonitor International | PRODUCT CODE: 1945643

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PUBLISHER: Euromonitor International | PRODUCT CODE: 1945643

Apparel and Footwear in Spain

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PAGES: 70 Pages
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The apparel and footwear market in Spain faced significant challenges in 2025 due to economic constraints and changing consumer behaviour, resulting in a more saving-conscious consumer base. Despite these challenges, certain trends and strategies are expected to drive the future growth of this market. The growth of e-commerce, driven by platforms like TikTok Shop and the influence of social media, is anticipated to continue. Sustainability is also becoming increasingly important, driven by Europ...

Euromonitor International's Apparel and Footwear in Spain report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Apparel, Footwear, Sportswear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Apparel and Footwear market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

Product Code: CLFES

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Growth potential despite challenges

KEY DATA FINDINGS

  • CHART 1 Key Trends 2025
  • CHART 2 Analyst Insight

INDUSTRY PERFORMANCE

  • Shein and other low-price players gain market share
  • CHART 3 Cheaper Players Gaining Ground.
  • Apparel remains the largest category despite slow growth
  • Footwear drives dynamic growth with cautious optimism

WHAT'S NEXT?

  • Shein and dupe trends drive market polarisation
  • Dress-down looks to continue shaping sales
  • Sustainability and digital marketing to shape future

COMPETITIVE LANDSCAPE

  • Influencers and new players reshape competitive landscape
  • Emerging players and digital strategies to drive future growth
  • CHART 4 Small Players Gaining Popularity

CHANNELS

  • TikTok Shop launch boosts retail e-commerce
  • Shein and local outdoor markets see growth
  • Rise of challengers influences development of distribution landscape
  • CHART 5 Social Media Shaping Brand Performance

ECONOMIC CONTEXT

  • CHART 6 Real GDP Growth and Inflation 2020-2030
  • CHART 7 PEST Analysis in Spain 2025

CONSUMER CONTEXT

  • CHART 8 Key Insights on Consumers in Spain 2025
  • CHART 9 onsumer Landscape in Spain 2025

COUNTRY REPORTS DISCLAIMER

SOURCES

  • Summary 1 Research Sources

WOMENSWEAR IN SPAIN

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Strategic brand collaborations support resilience
  • CHART 10 Key Trends 2025
  • CHART 11 Analyst Insight

INDUSTRY PERFORMANCE

  • Influencers drive sales with strategic brand collaborations
  • Market polarisation reshapes consumer purchasing decisions
  • Social media dictates fashion trends and sales

WHAT'S NEXT?

  • Influencers and e-commerce drive sales despite economic uncertainty
  • Shifting demographics and sustainability concerns to reshape market
  • E-commerce and local markets to continue dominating sales channels

COMPETITIVE LANDSCAPE

  • Leading brands maintain lead through strategic collaborations
  • Emerging brands gain traction through social media influence
  • CHART 12 Other Players Gaining Ground

CHANNELS

  • Influencers and e-commerce drive womenswear sales
  • Emerging trends and retail concepts to watch

COUNTRY REPORTS DISCLAIMER

MENSWEAR IN SPAIN

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Cautious spending environment
  • CHART 13 Key Trends 2025
  • CHART 14 Analyst Insight

INDUSTRY PERFORMANCE

  • Conservative spending habits limit menswear growth
  • Men's outerwear is the largest category
  • Market polarisation drives value sales growth
  • CHART 15 Socio-Economic Framework Limiting Sales

WHAT'S NEXT?

  • Fast fashion and sustainability drive market growth
  • Men's outerwear to remain largest category
  • Influencer marketing and sustainability to shape future sales

COMPETITIVE LANDSCAPE

  • Zara and Primark lead menswear with strong brand presence
  • Emerging brands and social media drive competition

CHANNELS

  • Brick-and-mortar stores dominate menswear sales
  • Stagnant e-commerce growth in menswear
  • Market polarisation drives sales in physical stores

COUNTRY REPORTS DISCLAIMER

CHILDRENSWEAR IN SPAIN

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Economic uncertainty dampens demand
  • CHART 16 Key Trends 2025
  • CHART 17 Analyst Insight

INDUSTRY PERFORMANCE

  • Consumer caution impacts sales
  • Largest category driven by demand
  • Resale and rental limit category growth
  • CHART 18 Socio-economic Framework to Support Cheap Solutions

WHAT'S NEXT?

  • Parents prioritise value and sustainability for children
  • CHART 19 Birth Rate to Limit Demand
  • Girls' apparel to remain the largest category
  • Influencers and resale shape future of childrenswear sales

COMPETITIVE LANDSCAPE

  • Low cost brands gain ground on traditional local brands
  • Resale and rental options limit sales of new childrenswear
  • CHART 20 Second-Hand a Way to Save Money

CHANNELS

  • Apparel and footwear specialists leads
  • E-commerce gains traction as consumers seek affordable options

COUNTRY REPORTS DISCLAIMER

SPORTSWEAR IN SPAIN

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Trend towards healthier lifestyles supports sales
  • CHART 21 Key Trends 2025
  • CHART 22 Analyst Insight

INDUSTRY PERFORMANCE

  • Consumers seek affordable trends and healthier lifestyles
  • Lululemon and Oysho capitalise on consumer health consciousness
  • Market polarisation and health trends drive sportswear sales
  • CHART 23 Searching for Dupes

WHAT'S NEXT?

  • Decathlon benefits from niche sports and price sensitivity
  • Female and older demographics drive sportswear demand
  • Physical store experiences to be upgraded by key players

COMPETITIVE LANDSCAPE

  • Nike and Decathlon maintain lead as challengers emerge
  • Emerging brands capitalise on consumer demand for uniqueness

CHANNELS

  • Retail e-commerce drives sales with launch of TikTok Shop
  • Physical stores upgrade to enhance customer experience

COUNTRY REPORTS DISCLAIMER

JEANS IN SPAIN

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Trend towards affordability
  • CHART 24 Key Trends 2025
  • CHART 25 Analyst Insight

INDUSTRY PERFORMANCE

  • Consumer caution limits jeans sales growth
  • Economy jeans drives sales with affordable pricing
  • Market polarisation shapes jeans sales strategies

WHAT'S NEXT?

  • Consumers prioritise affordability and sustainability
  • Economy jeans to remain largest category
  • Sustainability to drive innovation and growth in super premium jeans

COMPETITIVE LANDSCAPE

  • Influencers and smaller brands gain ground
  • Emerging brands challenge established players
  • CHART 26 Smaller Brands Fighting for a Place

CHANNELS

  • Shein and TikTok Shop drive e-commerce growth
  • Local brands thrive in brick-and-mortar stores
  • Emerging trends and brands to watch

COUNTRY REPORTS DISCLAIMER

HOSIERY IN SPAIN

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Growth despite challenging environment
  • CHART 27 Key Trends 2025

INDUSTRY PERFORMANCE

  • Consumers seek better value amidst economic uncertainty
  • Non-sheer hosiery leads sales with sporty collections
  • Fashion and social media drive sales of sporty hosiery
  • CHART 28 ashion dress down and Unisex

WHAT'S NEXT?

  • Consumers prioritise value and functionality
  • Non-sheer hosiery drives growth with sporty collections
  • Functionality and sustainability shape future

COMPETITIVE LANDSCAPE

  • Calzedonia maintains lead through influencer partnerships and sporty collections
  • No significant mergers or new product launches anticipated

CHANNELS

  • E-commerce gains traction as consumers seek better value
  • Smaller brands thrive online with unique offerings
  • No new retail brands or concepts emerge in 2026

COUNTRY REPORTS DISCLAIMER

APPAREL ACCESSORIES IN SPAIN

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Apparel accessories demonstrates resilience
  • CHART 29 Key Trends 2025
  • CHART 30 Analyst Insight

INDUSTRY PERFORMANCE

  • Low prices result in shift to affordable options
  • CHART 31 Cheap Options Gaining Ground
  • Belts remains the largest category
  • Weather conditions impact sales of certain accessories

WHAT'S NEXT?

  • Influencers and e-commerce drive sales of fashion items
  • Belts to maintain largest share despite modest growth
  • Social media and sustainability to shape future trends

COMPETITIVE LANDSCAPE

  • Zara Espana SA and other key players maintain strength through strategic collaborations
  • No significant mergers or acquisitions expected to impact market

CHANNELS

  • Shein and TikTok Shop drive e-commerce growth
  • Retail e-commerce plays significant role

COUNTRY REPORTS DISCLAIMER

FOOTWEAR IN SPAIN

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Growth despite challenging economic environment
  • CHART 32 Key Trends 2025
  • CHART 33 Analyst Insight

INDUSTRY PERFORMANCE

  • Price sensitivity shapes demand
  • CHART 34 Tough Times Dampening Sales
  • Women's footwear dominates sales, driven by fashion trends
  • Influencer collaborations boost sales in a price-sensitive market

WHAT'S NEXT?

  • Consumers prioritise affordability and sustainability in their purchasing decisions
  • Women's footwear to maintain as brands adapt to changing consumer needs
  • Sustainability and local production gain traction as consumer awareness increases

COMPETITIVE LANDSCAPE

  • Private label leads and local players gain ground
  • Shifting market dynamics and emerging opportunities

CHANNELS

  • Non-grocery retailers drive offline footwear sales in Spain
  • E-commerce gains traction with TikTok Shop launch
  • Rise of challengers affects retail channel mix

COUNTRY REPORTS DISCLAIMER

Have a question?
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Jeroen Van Heghe

Manager - EMEA

+32-2-535-7543

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Christine Sirois

Manager - Americas

+1-860-674-8796

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