PUBLISHER: Euromonitor International | PRODUCT CODE: 2146195
PUBLISHER: Euromonitor International | PRODUCT CODE: 2146195
Consumer Values and Behaviour in Malaysia
This report visually explores everyday habits and behaviours which reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits.
Euromonitor's Consumer Values and Behaviour in Malaysia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Values market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.
TABLE OF CONTENTS
Scope
Consumers in Malaysia are troubled by the escalating cost of everyday goods
Gen X regard their spiritual faith as a fundamental cornerstone of their overall lifestyle
Consumers in Malaysia research the products and services they consume
Gen Z purchase items from companies and brands that they have absolute trust in
Consumers say it is likely that they will experience greater happiness in the future
Baby Boomers look forward to having an increased amount of spare time
At home, consumers connect with friends or family virtually
Over half of consumers prefer to prepare a meal themselves
Over 35% of consumers claim to be too busy to prepare meals
Younger generations state they do not have time to shop for groceries
59% of consumers in Malaysia look for healthy ingredients in food and beverages
Many Baby Boomers prefer to set their own working hours
Younger generations prioritise earning a high salary
Consumers in Malaysia say they uphold a division between their job and private life
Malaysians enjoy socialising with friends online
Millennials are most likely to go shopping for leisure
Consumers' top travel motivation is getting value for money
Baby Boomers are most likely to look for all-inclusive hotels and resorts
Malaysians participate in walking or hiking for exercise
Gen Z use a bicycle as a means of exercise
Malaysians are interested in massages to reduce stress
Consumers in Malaysia are worried about climate change
Consumers actively pursue environmentally-conscious lifestyles
Consumers are motivated to use sustainable packaging
Baby Boomers are most likely to share their options social and political issues
Consumers in Malaysia explore shops even if they have no intension of purchasing anything
Older generations are more likely to purchase with loyalty programmes
Almost half of consumers in Malaysia attempt to adopt a minimalist way of living
Baby Boomers are most likely to adopt a minimalist way of living
Malaysians subscribe to streaming platforms on the internet
Consumers set to increase spending on education
Younger generations foresee increasing spending on health and wellness the most
Many Malaysians are concerned about their current financial situation
Baby Boomers state that they possess adequate cash readily available to manage an emergency
Younger consumers plan to save over the next 12 months
Consumers actively manage data sharing and privacy settings
Younger generations say it is crucial to develop a positive online image
Consumers in Malaysia utilise platforms for communicating digitally
Younger generations regularly view video content through a streaming service
Younger generations are most likely to buy items or services online
Consumers in Malaysia follow or like companies' social media feed or posts
Younger generations share items they buy on their social media profiles
