Global Car Rental Market 2025-2029

The car rental market is forecasted to grow by USD 188.3 bn during 2024-2029, accelerating at a CAGR of 20.5% during the forecast period. The report on the car rental market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rise in vehicle ownership cost, incorporation of advanced digital technologies in car rental services, and increasing demand for car rentals due to stringent regulations for controlling emissions.

Market Scope
Base Year	2025
End Year	2029
Series Year	2025-2029
Growth Momentum	Accelerate
YOY 2025	19.9%
CAGR	20.5%
Incremental Value	$188.3 bn

Technavio's car rental market is segmented as below:

By Mode Of Booking

Offline
Online

By Rental Category

Airport transport
Local transport
Outstation transport
Other transport

By Type

Economy cars
Executive cars
Luxury cars
SUVs
MUVs

By Geographical Landscape

North America
Europe
APAC
Middle East and Africa
South America

This study identifies the advent of intermediaries in global car rental market as one of the prime reasons driving the car rental market growth during the next few years. Also, online booking services offered by car rental services and increasing use of advanced analytics for telematics data in car rental services will lead to sizable demand in the market.

The report on the car rental market covers the following areas:

Car Rental Market sizing
Car Rental Market forecast
Car Rental Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading car rental market vendors that include Aspark Holidays Pvt. Ltd., Autorent Car Rental LLC, Avis Budget Group Inc., Carzonrent India Pvt. Ltd., Centauro Rent a Car S.L.U., DriiveMe Ltd., Enterprise Holdings Inc., Europcar Group UK Ltd., Expedia Group Inc., Getaround Inc., GO Rentals Auckland Ltd., Hertz Global Holdings Inc., Localiza Rent a Car SA, Movida Participacoes SA, Renault SAS, SIXT SE, Turismo Gargo SA de CV, Turo Inc., Uber Technologies Inc., and Zoomcar India Pvt. Ltd.. Also, the car rental market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Product Code: IRTNTR40065

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Mode of Booking
- Executive Summary - Chart on Market Segmentation by Rental Category
- Executive Summary - Chart on Market Segmentation by Type
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
- Overview on factors of disruption
2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
3.2 Market characteristics
- Market characteristics analysis
3.3 Value chain analysis
- Value chain analysis

4 Market Sizing

4.1 Market definition
- Offerings of companies included in the market definition
4.2 Market segment analysis
- Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
- Chart on Global - Market size and forecast 2024-2029 ($ billion)
- Data Table on Global - Market size and forecast 2024-2029 ($ billion)
- Chart on Global Market: Year-over-year growth 2024-2029 (%)
- Data Table on Global Market: Year-over-year growth 2024-2029 (%)

5 Historic Market Size

5.1 Global Car Rental Market 2019 - 2023
- Historic Market Size - Data Table on Global Car Rental Market 2019 - 2023 ($ billion)
5.2 Mode of Booking segment analysis 2019 - 2023
- Historic Market Size - Mode of Booking Segment 2019 - 2023 ($ billion)
5.3 Rental Category segment analysis 2019 - 2023
- Historic Market Size - Rental Category Segment 2019 - 2023 ($ billion)
5.4 Type segment analysis 2019 - 2023
- Historic Market Size - Type Segment 2019 - 2023 ($ billion)
5.5 Geography segment analysis 2019 - 2023
- Historic Market Size - Geography Segment 2019 - 2023 ($ billion)
5.6 Country segment analysis 2019 - 2023
- Historic Market Size - Country Segment 2019 - 2023 ($ billion)

6 Qualitative Analysis

6.1 Impact of AI on the Global Car Rental Market

7 Five Forces Analysis

7.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029

8 Market Segmentation by Mode of Booking

8.1 Market segments
- Chart on Mode of Booking - Market share 2024-2029 (%)
- Data Table on Mode of Booking - Market share 2024-2029 (%)
8.2 Comparison by Mode of Booking
- Chart on Comparison by Mode of Booking
- Data Table on Comparison by Mode of Booking
8.3 Offline - Market size and forecast 2024-2029
- Chart on Offline - Market size and forecast 2024-2029 ($ billion)
- Data Table on Offline - Market size and forecast 2024-2029 ($ billion)
- Chart on Offline - Year-over-year growth 2024-2029 (%)
- Data Table on Offline - Year-over-year growth 2024-2029 (%)
8.4 Online - Market size and forecast 2024-2029
- Chart on Online - Market size and forecast 2024-2029 ($ billion)
- Data Table on Online - Market size and forecast 2024-2029 ($ billion)
- Chart on Online - Year-over-year growth 2024-2029 (%)
- Data Table on Online - Year-over-year growth 2024-2029 (%)
8.5 Market opportunity by Mode of Booking
- Market opportunity by Mode of Booking ($ billion)
- Data Table on Market opportunity by Mode of Booking ($ billion)

9 Market Segmentation by Rental Category

9.1 Market segments
- Chart on Rental Category - Market share 2024-2029 (%)
- Data Table on Rental Category - Market share 2024-2029 (%)
9.2 Comparison by Rental Category
- Chart on Comparison by Rental Category
- Data Table on Comparison by Rental Category
9.3 Airport transport - Market size and forecast 2024-2029
- Chart on Airport transport - Market size and forecast 2024-2029 ($ billion)
- Data Table on Airport transport - Market size and forecast 2024-2029 ($ billion)
- Chart on Airport transport - Year-over-year growth 2024-2029 (%)
- Data Table on Airport transport - Year-over-year growth 2024-2029 (%)
9.4 Local transport - Market size and forecast 2024-2029
- Chart on Local transport - Market size and forecast 2024-2029 ($ billion)
- Data Table on Local transport - Market size and forecast 2024-2029 ($ billion)
- Chart on Local transport - Year-over-year growth 2024-2029 (%)
- Data Table on Local transport - Year-over-year growth 2024-2029 (%)
9.5 Outstation transport - Market size and forecast 2024-2029
- Chart on Outstation transport - Market size and forecast 2024-2029 ($ billion)
- Data Table on Outstation transport - Market size and forecast 2024-2029 ($ billion)
- Chart on Outstation transport - Year-over-year growth 2024-2029 (%)
- Data Table on Outstation transport - Year-over-year growth 2024-2029 (%)
9.6 Other transport - Market size and forecast 2024-2029
- Chart on Other transport - Market size and forecast 2024-2029 ($ billion)
- Data Table on Other transport - Market size and forecast 2024-2029 ($ billion)
- Chart on Other transport - Year-over-year growth 2024-2029 (%)
- Data Table on Other transport - Year-over-year growth 2024-2029 (%)
9.7 Market opportunity by Rental Category
- Market opportunity by Rental Category ($ billion)
- Data Table on Market opportunity by Rental Category ($ billion)

10 Market Segmentation by Type

10.1 Market segments
- Chart on Type - Market share 2024-2029 (%)
- Data Table on Type - Market share 2024-2029 (%)
10.2 Comparison by Type
- Chart on Comparison by Type
- Data Table on Comparison by Type
10.3 Economy cars - Market size and forecast 2024-2029
- Chart on Economy cars - Market size and forecast 2024-2029 ($ billion)
- Data Table on Economy cars - Market size and forecast 2024-2029 ($ billion)
- Chart on Economy cars - Year-over-year growth 2024-2029 (%)
- Data Table on Economy cars - Year-over-year growth 2024-2029 (%)
10.4 Executive cars - Market size and forecast 2024-2029
- Chart on Executive cars - Market size and forecast 2024-2029 ($ billion)
- Data Table on Executive cars - Market size and forecast 2024-2029 ($ billion)
- Chart on Executive cars - Year-over-year growth 2024-2029 (%)
- Data Table on Executive cars - Year-over-year growth 2024-2029 (%)
10.5 Luxury cars - Market size and forecast 2024-2029
- Chart on Luxury cars - Market size and forecast 2024-2029 ($ billion)
- Data Table on Luxury cars - Market size and forecast 2024-2029 ($ billion)
- Chart on Luxury cars - Year-over-year growth 2024-2029 (%)
- Data Table on Luxury cars - Year-over-year growth 2024-2029 (%)
10.6 SUVs - Market size and forecast 2024-2029
- Chart on SUVs - Market size and forecast 2024-2029 ($ billion)
- Data Table on SUVs - Market size and forecast 2024-2029 ($ billion)
- Chart on SUVs - Year-over-year growth 2024-2029 (%)
- Data Table on SUVs - Year-over-year growth 2024-2029 (%)
10.7 MUVs - Market size and forecast 2024-2029
- Chart on MUVs - Market size and forecast 2024-2029 ($ billion)
- Data Table on MUVs - Market size and forecast 2024-2029 ($ billion)
- Chart on MUVs - Year-over-year growth 2024-2029 (%)
- Data Table on MUVs - Year-over-year growth 2024-2029 (%)
10.8 Market opportunity by Type
- Market opportunity by Type ($ billion)
- Data Table on Market opportunity by Type ($ billion)

11 Customer Landscape

11.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

12 Geographic Landscape

12.1 Geographic segmentation
- Chart on Market share By Geographical Landscape 2024-2029 (%)
- Data Table on Market share By Geographical Landscape 2024-2029 (%)
12.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
12.3 North America - Market size and forecast 2024-2029
- Chart on North America - Market size and forecast 2024-2029 ($ billion)
- Data Table on North America - Market size and forecast 2024-2029 ($ billion)
- Chart on North America - Year-over-year growth 2024-2029 (%)
- Data Table on North America - Year-over-year growth 2024-2029 (%)
12.4 Europe - Market size and forecast 2024-2029
- Chart on Europe - Market size and forecast 2024-2029 ($ billion)
- Data Table on Europe - Market size and forecast 2024-2029 ($ billion)
- Chart on Europe - Year-over-year growth 2024-2029 (%)
- Data Table on Europe - Year-over-year growth 2024-2029 (%)
12.5 APAC - Market size and forecast 2024-2029
- Chart on APAC - Market size and forecast 2024-2029 ($ billion)
- Data Table on APAC - Market size and forecast 2024-2029 ($ billion)
- Chart on APAC - Year-over-year growth 2024-2029 (%)
- Data Table on APAC - Year-over-year growth 2024-2029 (%)
12.6 Middle East and Africa - Market size and forecast 2024-2029
- Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
- Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ billion)
- Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
12.7 South America - Market size and forecast 2024-2029
- Chart on South America - Market size and forecast 2024-2029 ($ billion)
- Data Table on South America - Market size and forecast 2024-2029 ($ billion)
- Chart on South America - Year-over-year growth 2024-2029 (%)
- Data Table on South America - Year-over-year growth 2024-2029 (%)
12.8 US - Market size and forecast 2024-2029
- Chart on US - Market size and forecast 2024-2029 ($ billion)
- Data Table on US - Market size and forecast 2024-2029 ($ billion)
- Chart on US - Year-over-year growth 2024-2029 (%)
- Data Table on US - Year-over-year growth 2024-2029 (%)
12.9 China - Market size and forecast 2024-2029
- Chart on China - Market size and forecast 2024-2029 ($ billion)
- Data Table on China - Market size and forecast 2024-2029 ($ billion)
- Chart on China - Year-over-year growth 2024-2029 (%)
- Data Table on China - Year-over-year growth 2024-2029 (%)
12.10 India - Market size and forecast 2024-2029
- Chart on India - Market size and forecast 2024-2029 ($ billion)
- Data Table on India - Market size and forecast 2024-2029 ($ billion)
- Chart on India - Year-over-year growth 2024-2029 (%)
- Data Table on India - Year-over-year growth 2024-2029 (%)
12.11 Germany - Market size and forecast 2024-2029
- Chart on Germany - Market size and forecast 2024-2029 ($ billion)
- Data Table on Germany - Market size and forecast 2024-2029 ($ billion)
- Chart on Germany - Year-over-year growth 2024-2029 (%)
- Data Table on Germany - Year-over-year growth 2024-2029 (%)
12.12 UK - Market size and forecast 2024-2029
- Chart on UK - Market size and forecast 2024-2029 ($ billion)
- Data Table on UK - Market size and forecast 2024-2029 ($ billion)
- Chart on UK - Year-over-year growth 2024-2029 (%)
- Data Table on UK - Year-over-year growth 2024-2029 (%)
12.13 France - Market size and forecast 2024-2029
- Chart on France - Market size and forecast 2024-2029 ($ billion)
- Data Table on France - Market size and forecast 2024-2029 ($ billion)
- Chart on France - Year-over-year growth 2024-2029 (%)
- Data Table on France - Year-over-year growth 2024-2029 (%)
12.14 Canada - Market size and forecast 2024-2029
- Chart on Canada - Market size and forecast 2024-2029 ($ billion)
- Data Table on Canada - Market size and forecast 2024-2029 ($ billion)
- Chart on Canada - Year-over-year growth 2024-2029 (%)
- Data Table on Canada - Year-over-year growth 2024-2029 (%)
12.15 Italy - Market size and forecast 2024-2029
- Chart on Italy - Market size and forecast 2024-2029 ($ billion)
- Data Table on Italy - Market size and forecast 2024-2029 ($ billion)
- Chart on Italy - Year-over-year growth 2024-2029 (%)
- Data Table on Italy - Year-over-year growth 2024-2029 (%)
12.16 Spain - Market size and forecast 2024-2029
- Chart on Spain - Market size and forecast 2024-2029 ($ billion)
- Data Table on Spain - Market size and forecast 2024-2029 ($ billion)
- Chart on Spain - Year-over-year growth 2024-2029 (%)
- Data Table on Spain - Year-over-year growth 2024-2029 (%)
12.17 Mexico - Market size and forecast 2024-2029
- Chart on Mexico - Market size and forecast 2024-2029 ($ billion)
- Data Table on Mexico - Market size and forecast 2024-2029 ($ billion)
- Chart on Mexico - Year-over-year growth 2024-2029 (%)
- Data Table on Mexico - Year-over-year growth 2024-2029 (%)
12.18 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ billion)
- Data Tables on Market opportunity By Geographical Landscape ($ billion)

13 Drivers, Challenges, and Opportunity/Restraints

13.1 Market drivers
13.2 Market challenges
13.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
13.4 Market opportunities/restraints

14 Competitive Landscape

14.1 Overview
14.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
14.3 Landscape disruption
- Overview on factors of disruption
14.4 Industry risks
- Impact of key risks on business

15 Competitive Analysis

15.1 Companies profiled
- Companies covered
15.2 Company ranking index
- Company ranking index
15.3 Market positioning of companies
- Matrix on companies position and classification
15.4 Aspark Holidays Pvt. Ltd.
- Aspark Holidays Pvt. Ltd. - Overview
- Aspark Holidays Pvt. Ltd. - Product / Service
- Aspark Holidays Pvt. Ltd. - Key offerings
- SWOT
15.5 Autorent Car Rental LLC
- Autorent Car Rental LLC - Overview
- Autorent Car Rental LLC - Product / Service
- Autorent Car Rental LLC - Key offerings
- SWOT
15.6 Avis Budget Group Inc.
- Avis Budget Group Inc. - Overview
- Avis Budget Group Inc. - Business segments
- Avis Budget Group Inc. - Key offerings
- Avis Budget Group Inc. - Segment focus
- SWOT
15.7 Carzonrent India Pvt. Ltd.
- Carzonrent India Pvt. Ltd. - Overview
- Carzonrent India Pvt. Ltd. - Product / Service
- Carzonrent India Pvt. Ltd. - Key offerings
- SWOT
15.8 Centauro Rent a Car S.L.U.
- Centauro Rent a Car S.L.U. - Overview
- Centauro Rent a Car S.L.U. - Product / Service
- Centauro Rent a Car S.L.U. - Key offerings
- SWOT
15.9 DriiveMe Ltd.
- DriiveMe Ltd. - Overview
- DriiveMe Ltd. - Product / Service
- DriiveMe Ltd. - Key offerings
- SWOT
15.10 Enterprise Holdings Inc.
- Enterprise Holdings Inc. - Overview
- Enterprise Holdings Inc. - Product / Service
- Enterprise Holdings Inc. - Key news
- Enterprise Holdings Inc. - Key offerings
- SWOT
15.11 Europcar Group UK Ltd.
- Europcar Group UK Ltd. - Overview
- Europcar Group UK Ltd. - Product / Service
- Europcar Group UK Ltd. - Key news
- Europcar Group UK Ltd. - Key offerings
- SWOT
15.12 Expedia Group Inc.
- Expedia Group Inc. - Overview
- Expedia Group Inc. - Business segments
- Expedia Group Inc. - Key offerings
- Expedia Group Inc. - Segment focus
- SWOT
15.13 Getaround Inc.
- Getaround Inc. - Overview
- Getaround Inc. - Product / Service
- Getaround Inc. - Key offerings
- SWOT
15.14 GO Rentals Auckland Ltd.
- GO Rentals Auckland Ltd. - Overview
- GO Rentals Auckland Ltd. - Product / Service
- GO Rentals Auckland Ltd. - Key offerings
- SWOT
15.15 Hertz Global Holdings Inc.
- Hertz Global Holdings Inc. - Overview
- Hertz Global Holdings Inc. - Business segments
- Hertz Global Holdings Inc. - Key news
- Hertz Global Holdings Inc. - Key offerings
- Hertz Global Holdings Inc. - Segment focus
- SWOT
15.16 Localiza Rent a Car SA
- Localiza Rent a Car SA - Overview
- Localiza Rent a Car SA - Business segments
- Localiza Rent a Car SA - Key offerings
- Localiza Rent a Car SA - Segment focus
- SWOT
15.17 Movida Participacoes SA
- Movida Participacoes SA - Overview
- Movida Participacoes SA - Business segments
- Movida Participacoes SA - Key offerings
- Movida Participacoes SA - Segment focus
- SWOT
15.18 Turismo Gargo SA de CV
- Turismo Gargo SA de CV - Overview
- Turismo Gargo SA de CV - Product / Service
- Turismo Gargo SA de CV - Key offerings
- SWOT

16 Appendix

16.1 Scope of the report
16.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
16.3 Currency conversion rates for US$
- Currency conversion rates for US$
16.4 Research methodology
- Research methodology
16.5 Data procurement
- Information sources
16.6 Data validation
- Data validation
16.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
16.8 Data synthesis
- Data synthesis
16.9 360 degree market analysis
- 360 degree market analysis
16.10 List of abbreviations
- List of abbreviations