PUBLISHER: Euromonitor International | PRODUCT CODE: 2107199
PUBLISHER: Euromonitor International | PRODUCT CODE: 2107199
Hong Kong's population reached 7.5 million in 2025 and is forecast to grow to 7.9 million by 2040. This represents a CAGR of 0.3% sustained almost entirely by net migration. The structural story is rapid ageing. The median age will rise from 48.5 years in 2025 to 57.7 by 2040 and the share of the population aged 65 and over will climb from 24.0% to 37.9%.
Euromonitor's Hong Kong, China: Consumer Profile report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.
Scope
Key findings
Key drivers affecting consumers in Hong Kong in 2025
How developments today shape consumer of tomorrow
Baby boomers lead today, but the population is ageing fast
Ageing population shapes government policy
Millennials overtake baby boomers to become the leading cohort
Opportunities for growth
Single-person and child-free households grow fastest
Apartments dominate and tenure is finely balanced
Household heads grow older, and more are female
Near-universal connectivity drives the smart, cashless home
Incomes are the region's highest, but unevenly shared
Cost-of-living concern persists despite low inflation
Affluent numbers swell as expenditure climbs
Key findings consumer survey
Premium and health features command a price premium
Value-seeking coexists with the region's highest incomes
Sustainability concern shapes purchasing
Financial confidence supports steady saving
Work shifts towards flexibility and reskilling
Key takeaways