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PUBLISHER: Euromonitor International | PRODUCT CODE: 2107199

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PUBLISHER: Euromonitor International | PRODUCT CODE: 2107199

Hong Kong, China: Consumer Profile

PUBLISHED:
PAGES: 43 Pages
DELIVERY TIME: 1-2 business days
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USD 1450

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Hong Kong's population reached 7.5 million in 2025 and is forecast to grow to 7.9 million by 2040. This represents a CAGR of 0.3% sustained almost entirely by net migration. The structural story is rapid ageing. The median age will rise from 48.5 years in 2025 to 57.7 by 2040 and the share of the population aged 65 and over will climb from 24.0% to 37.9%.

Euromonitor's Hong Kong, China: Consumer Profile report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Economy market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

Product Code: CLHKec

TABLE OF CONTENTS

Scope

Key findings

Key drivers affecting consumers in Hong Kong in 2025

How developments today shape consumer of tomorrow

Baby boomers lead today, but the population is ageing fast

Ageing population shapes government policy

Millennials overtake baby boomers to become the leading cohort

Opportunities for growth

Single-person and child-free households grow fastest

Apartments dominate and tenure is finely balanced

Household heads grow older, and more are female

Near-universal connectivity drives the smart, cashless home

Incomes are the region's highest, but unevenly shared

Cost-of-living concern persists despite low inflation

Affluent numbers swell as expenditure climbs

Key findings consumer survey

Premium and health features command a price premium

Value-seeking coexists with the region's highest incomes

Sustainability concern shapes purchasing

Financial confidence supports steady saving

Work shifts towards flexibility and reskilling

Key takeaways

Have a question?
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Jeroen Van Heghe

Manager - EMEA

+32-2-535-7543

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Christine Sirois

Manager - Americas

+1-860-674-8796

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